Summer Blockbuster By Weight Of Marketing

On June 26, groups of skydivers will leap from airplanes in carefully synchronized jumps above major cities across the United States to celebrate the impending release of Superman Returns.

"Look! Up in the sky!" skydivers will simultaneously take to the air above Boston, Dallas, Denver, Detroit, Phoenix and San Francisco.

In select cities, the skydiving teams will come together to form a human S shield as they float down to earth. In other cities, the skydivers will carry huge S shield banners, which will be clearly visible from the ground.

Own Goal

Adidas pays $1.8 million (nearly £1 million) per year to French player Zinedine Zidane.

Meanwhile, the Asian workers who make the football boots and gear worn by players, are paid as little as $4.75 (around £2.50) for a standard working day.

http://www.oxfam.org.uk/generationwhy/do_something/stories/world_cup_2006/offside/

Strike!

There are, on average, about 1,800 thunderstorms in progress at any one time around the world with 100 lightning strikes every second.

A lightning bolt travels at about 14,000mph and heats up the air around it to 30,000°C - five times hotter than the surface of the sun.

The chance of being hit by lightning is about one in three million.

Watch Me Flickr

http://www.flickr.com/photos/tom_carrington/

And You Thought You Had A Choice.

With over 2000 outlets throughout the country, Arcadia Group Limited is the UK’s largest clothing retailer.

There is hardly a high street or shopping centre across the land that isn’t host to one or more of Arcadia’s eight celebrated brands:

Burton
Dorothy Perkins
Evans
Miss Selfridge
Outfit
Topshop
Topman
Wallis